How to communicate better – and take Friday off.
It’s commonly agreed that employees typically waste a day of every working week through poor communications.
Surprised? Don’t be. Just think of all those emails that don’t seem to get to the point (or, for that matter, actually end). Or the talks you’ve yawned through as your mind turned towards your next holiday or round of golf. Or the reports that took days to write with a conclusion buried too deep for key decision makers to find.
The more clients we work with, the more waste we see. But, on the flip side, the more commonality we find. This shouldn’t be a surprise, because, ultimately, communication should be very simple. Whether you are speaking to a room full of people or on a Teams call for two, writing a board paper or emailing a client, the principles of great communication are the same:
- Make it relevant
- Make it clear
- Try to be as empathetic as possible
That’s easy to write, but it requires discipline and a repeatable process to ensure that you and your team understand how to put your audience or reader first time after time.
Some clients ask us to do it for them. Many others, increasingly, ask us to train them how to do it better themselves. In business, that tends to mean either:
- Getting technical information across in an interesting, memorable, persuasive way
- Briefing senior leaders clearly, incisively and helpfully to enable them make decision better and faster
We are now running courses to facilitate both. Please give us a call if you’d like us to tailor one for you.
We won’t just show you how to communicate better. In the process, we’ll save you so much time that you might as well stretch that weekend out a little!
